Today we are announcing that Calgary will be hosting the first Social Media Innovation Summit (SMIS). SMIS will be yet another social media conference in the eyes of some; however, once you look past the chocolate coating of ‘cool’ social media conferences you will realize that SMIS is totally different than that of our peers.
Our goal at SMIS is to produce a conference that addresses a key issue, which many other conferences do not, and that’s the issue of high-level planning information and experience.
Senior communication professionals, marketers, PR folks and executives have nearly all heard how Twitter is great and Facebook is amazing yet there are a multitude of conferences that spend most of their time just teaching the basics.
However, SMIS is different. We do not aim to teach you the basics and instead we are targeted at the planners, the strategists, the budget holders and the senior level management who want to understand one very important question.
How does Social Media support how we do business now?
Can we use social media in our PR? Yes you can. In addition to showing you how, we are going to show you how PR is changing.
We are involved in SEO and Google-like Analytics, so how does social media affect what we are doing now and how can it support our existing work here?
What is the industry like in Canada? What are Canadians doing with Facebook? How fast is Twitter growing? Is the Oil & Gas industry relevant to those using social media?
How does all of this fit together? What does a social media strategy look like and how can we build one that supports our existing efforts?
There will ALSO be a panel and a chance to ask our Speakers, who raise and discuss these types of issues regularly with clients, specific questions that affect your business today.
Over the weekend we are going to publish more details about our speakers on this site and our sister site ‘www.west17media.com‘.
In the meantime, here is a quick glimpse at who will be speaking:
Roger Kondrat
Principal and Founder of West17Media – A social media consultancy
Brian Singh
Managing Director of Zinc Research – Market Research firm
Lyn Cadence
Founder of CadencePR – PR firm
Manoj Jasra
Founder of JasraInc – Analytics and SEO specialist
Tickets will be announced in the next 15-30min here as well!
Those who want special pricing are encouraged to join West17Media’s Social Media Community where you will be able to find special discount codes.