With all the hype surrounding social media, it’s no wonder that so many companies are creating Facebook pages, Twitter accounts and Youtube profiles.
But, just like building a house and not living in it, what good is a Facebook page if you’re not adding content, talking to fans or providing a service for your customers?
If the Only Tool You Have is a Hammer, Then Every Problem is a Nail
You as an organization need to have more than just one tool in your marketing toolbox. Social media is just that. Every piece of social media (Facebook, Twitter, Youtube) exists to serve your audience differently. Just like magazines, radio and tv ads and outdoor signage, social media needs to be thought out, budgeted for and integrated into your existing marketing strategy. If your social media presence is living on its own, it’s time to start thinking differently.
The Social Media Innovation Summit will teach you how these social media tools can be implemented along with what you’re already doing. With less than 2 weeks left until the conference, buy your tickets today to make sure you get a seat for this event. Go to our ticketing site to buy now: http://www.amiando.com/smis and use promo code SMISblog09 to get $25 off the list price.